The Hidden Cost of AI-Assisted Creativity

1.83% of Companies Rank Innovation as a Top-Three Priority, Yet Just 3% Are Ready to Deliver on Those Innovation Goals,” Boston Consulting Group, June 4, 2024,

2. T.M. Amabile, “The Social Psychology of Creativity: A Componential Conceptualization,” Journal of Personality and Social Psychology 45, no. 2 (August 1983): 357-376, https://doi.org/10.1037/0022-3514.45.2.357.

3. A.R. Doshi and O.P. Hauser, “Generative AI Enhances Individual Creativity but Reduces the Collective Diversity of Novel Content,” Science Advances 10, no. 28 (July 12, 2024): 1-9, https://doi.org/10.1126/sciadv.adn5290.

4. L. Boussioux, J.N. Lane, M. Zhang, et al., “The Crowdless Future? Generative AI and Creative Problem-Solving,” Organization Science 35, no. 5 (September-October 2024): 1589-1607, https://doi.org/10.1287/orsc.2023.18430.

5. R.R. Salas and K. Hosanagar, “Beyond Fluency: A Process-Centric Analysis of Human-AI Collaboration in Creative Industries,” unpublished working paper, 2026.

6. K. Hosanagar and D. Ahn, “Designing Human and Generative AI Collaboration,” preprint, arXiv, Jan. 29, 2025, https://doi.org/10.48550/arXiv.2412.14199.

7. L. Meincke, E.R. Mollick, and C. Terwiesch, “Prompting Diverse Ideas: Increasing AI Idea Variance,” preprint, arXiv, Jan. 27, 2024, https://doi.org/10.48550/arXiv.2402.01727.

8. J. Gottweis, W.-H. Weng, A. Daryin, et al., “Towards an AI Co-Scientist,” preprint, arXiv, Feb. 26, 2025, https://doi.org/10.48550/arXiv.2502.18864.

9. H. Bastani, O. Bastani, A. Sungu, et al., “Generative AI Without Guardrails Can Harm Learning: Evidence From High School Mathematics,” Proceedings of the National Academy of Sciences 122, no. 26 (July 1, 2025): 1-8, https://doi.org/10.1073/pnas.2422633122.

10. F. Dell’Acqua, E. McFowland III, E.R. Mollick, et al., “Navigating the Jagged Technological Frontier: Field Experimental Evidence of the Effects of AI on Knowledge Worker Productivity and Quality,” working paper no. 24-013, Harvard Business School Technology and Operations Management Unit, September 2023, http://dx.doi.org/10.2139/ssrn.4573321.

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